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Good and Not So Good Ads of the World. Webinar Series

Around the World in 30 minutes – the good and the not so good ads.

Queensland Government webinar series #2 “Around the World in 30 minutes: The Good (and not so good)”
28/07/2020

The second in Engine’s popular series of webinars for Queensland Government Procurement, Around the World in 30 minutes: Best (and worst) campaigns, does exactly what it says on the tin.
Presented by Engine Strategist and General Manager Kym Vercoe, it’s a fun and educational journey from Switzerland to Iceland via New Zealand, with a few stops right here in Australia along the way. You’ll laugh, you’ll cry, you’ll be amazed by:

  • Examples of campaigns from around the world
  • What makes a great campaign
  • How to ensure maximum impact from brief to launch
  • The secret of the ‘rule of 7’

Whether you’re a government department, a private business focused on growth or a retail company keen to attract more customers, it’s powerful insight into getting it wrong, getting it right and the fundamental truth that great advertising starts with a great brief.

Watch it now 

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